Shahryar Rizvi
EXPERIENCE
Account Manager
JSJD Media 04/2022 – 11/2022
Developed and administered up to 30 Google Ads PPC accounts. Assisted in programmatic ad campaign development and monthly analytics reports via Google Data Studio and TapReports.
Digital Marketing Lead
Interstate Batteries 04/2021 – 04/2022
Administered and scheduled email campaigns using Constant Contact for regional business accounts, and MailChimp for email donation campaigns for a non-profit managed by the company.
Web Administrator
ENHANCE International Education 07/2020 – Present
Developed WordPress website, social media ads, PPC ads and CRM via Hubspot for new higher education consulting agency.
Digital Marketing Manager
USABAL Solutions 07/2016 – 07/2020
Designed and administered websites, email campaigns and online marketing for various clients, including the National Foundation for Cancer Research, , and Regional Manufacturing Institute of Maryland.
- Realigned Facebook ad strategy for National Foundation for Cancer Research to increase donations by 25%
- Employed Google Analytics to persuade the Asian Fund for Cancer Research to build a mobile-first website
- Overhauled Google Ad Grants campaigns to increase CTR for NFCR to above 5%
Digital Producer 02/2010 – 07/2016
Designs, edits, and finalizes website content for a diverse spectrum of clients including 1105 Media, National Press Club, Dallas Observer, and Unwinnable
- Produced and hosted a podcast featuring artists from diverse backgrounds
- Wrote weekly web content for two years for the Dallas Observer
Communications Coordinator
Dallas/Ft. Worth International Community Alliance 08/2011 – 05/2012
Organized event calendar and email campaigns. Drafted reports, internal strategic plans, and analytics presentations for nonprofit serving newly arrived communities in the Dallas/Ft. Worth area.
- Developed communication strategies and tactics for a Dallas Morning News profile on the organization’s U.S. citizenship test prep class
EDUCATION
Master of Arts in Journalism
University of North Texas Denton, TX
Bachelor of Arts in Communications and Culture Studies
Michigan Technological University Houghton, MI
COMPUTER SKILLS
- Word, Excel, WordPress, HTML, CSS, PHP, Photoshop, InDesign
- Google Analytics and Google Ads
- Hubspot & Salesforce: Administration and Development
LANGUAGES
- English: native speaking, reading, writing
- Spanish: basic reading, writing
- Urdu: basic speaking
PROFESSIONAL ASSOCIATIONS
- National Press Club, Events Committee & Communicators Committee, Washington D.C.
- 2018 Press Club Vivian Award for Volunteer Service